February 6, 2023

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The Top Benefits of Building an Accessible Website

If you are in the process of building a website, you probably have a lot of moving parts and balls. You have information about products and services that you want to share, but you also want to make sure that your website loads quickly. You are also probably looking for someone who can optimize the website for you, making sure that it ranks high on a variety of search engines. Do not forget that you need to make sure your website is accessible to individuals with disabilities. If you take a look at a few accessiBe reviews, you will see that this tool is great for helping you ensure your website works appropriately for everyone. What are a few of the top benefits of building a website that is accessible to individuals with disabilities?

1. You Increase Your Website Traffic

Without a doubt, one of the biggest benefits of building an accessible website is that you can dramatically increase your website traffic. Do you want to sell more products and services? Do you want to increase your online visibility? If so, you need to make your website as attractive to as many people as possible. This includes people with disabilities. The more people visit your website, the easier it’ll be for you to get your name out there. On the other hand, if your website is not accessible to people with disabilities, your numbers are going to suffer, and you might have a difficult time generating the traffic you are looking for. 

2. You Improve Your Brand Identity

There is a saying that there is never a second chance to make a first impression. If you want to make that first impression count, you need to think carefully about your brand identity. If you want your brand identity to be positive, you need to show that you care about people with disabilities. Make sure other people know that you have gone out of your way to ensure your website is accessible to individuals who have been diagnosed with a disability. If you improve your brand identity, you can create a positive feedback loop that will increase your online visibility and help you generate more traffic. 

3. You Catch Other Potential Mistakes

As you go through the process of making sure your website is accessible to people with disabilities, you may catch other mistakes related to the design of your website. For example, when you go through the process of reviewing your images and videos to make sure the descriptions are appropriate, you might catch issues related to search engine optimization. Then, you can rectify those issues, make sure your images and videos are functioning exactly as expected, and make sure your website functions appropriately. You might also identify broken links, issues with your hosting speed, and other architectural issues that you can fix and improve as a whole. 

4. You Avoid Legal Issues Related to the ADA

Finally, one of the biggest benefits of designing a website that is accessible to people with disabilities is that you can mitigate legal risk. If you have a website, you are required to comply with the Americans with Disabilities Act. This means you need to make sure your website is accessible to people with disabilities. . Make sure your website is accessible to people with disabilities with  a professional who can help you do exactly that.

Make Sure Your Website Is Accessible

If you design a website that is accessible to as many people as possible, you can dramatically increase the number of people who visit your website. Even though someone might have a disability, they probably still use the internet regularly. Therefore, you must make sure that you test your website thoroughly to ensure it works well for people with disabilities. Keep in mind that this is not something you need to go through on your own. You might want to reach out to an expert, or the team at accessiBe, to help you.