June 18, 2025

Thrive Insider

Exclusive stories of successful entrepreneurs

How Emilia Rizzuto Is Using the Power of Elderberry to Champion Clean, Daily Wellness for All Ages

Elderberry is often seen as a seasonal remedy—a quick fix when cold and flu symptoms strike. But for Emilia Rizzuto, it’s much more than that. Her wellness journey has transformed elderberry from a forgotten folk remedy into a daily powerhouse—centered on her flagship product: Elixir made with first press juice.

Her mission isn’t to chase trends or push immunity buzzwords. It’s to reintroduce this ancient plant into modern homes with integrity, transparency, and care. Emilia’s elderberry-based wellness line—ranging from antioxidant-rich juice and gummies to clean teas and nostalgic jelly—stands as a new standard for what family health should look like: honest, holistic, and rooted in nature.

A Reintroduction to What Elderberry Can Really Do

Most people associate elderberry with seasonal sickness—but Emilia is changing the narrative. Her Everyday Elderberry Elixir isn’t just a syrup you take when you’re sick; it’s a foundational supplement made for daily support. Formulated with ginger, clove, cinnamon, and locally sourced honey, it delivers layered benefits for inflammation, circulation, immune health, and even cognitive support.

“People think of elderberry only when they’re already sick. But used daily, it helps your body build strength and balance over time,” Emilia explains.

What sets her product line apart is not just the formulation—it’s the flexibility. Her teas, available in bulk and travel-friendly, micro plastic – free bags, make wellness accessible on the go. Her elderberry-infused honey straws offer a clean burst of pre-workout energy or an immune boost for kids. And her gummies—sweetened with organic sugar and tapioca—are a hit with families looking for something easy and effective.

This isn’t wellness you dread taking. It’s wellness that becomes part of your lifestyle.

Built from the Ground Up—Literally

Emilia’s brand didn’t begin in a lab or a boardroom. It began in a kitchen, sparked by personal health struggles and a deep desire for better options. Diagnosed with Crohn’s disease in childhood, Emilia spent years studying holistic nutrition and developing clean alternatives for herself and her family. That personal commitment eventually became Get Real Health—her first company focused on cooking and coaching.

When she couldn’t find an elderberry product she trusted, she made her own—using fresh, not dried, elderberries sourced from Missouri’s emerging elderberry farming community. The result was a juice so pure, she started sharing it with other moms. A single Facebook post brought in hundreds of requests, and the rest is history.

With the exclusion of the Elderberry Gummies, Her products are now manufactured in Missouri using local elderberries, raw honey, and small-batch processing. Emilia also partners with beekeepers and organic farms to maintain total sourcing transparency. “I know where every ingredient comes from—and so do my customers,” she says.

Designed for Real Families

Emilia’s wellness solutions aren’t just clean—they’re convenient. Her products are intentionally created to serve the whole household. Toddlers, teens, parents, and even grandparents can use her Everyday Elderberry Elixir, adjusting dosages based on age. It’s one product with many benefits, replacing the need for a cluttered supplement cabinet.

Her elderberry tea is a favorite for travelers and teachers. Her gummies are a go-to for nurses and busy professionals. And while the elderberry jelly isn’t a bestseller, it remains a beloved product—especially among older men who remember their grandmothers making jam. “It’s nostalgia in a jar,” Emilia says. The jelly can also be a great replacement for Welch’s grape Jelly. It tastes very similar,  so it’s a great swap for kids.

But when it comes to joint relief and inflammation, it’s the juice that shines. Customers regularly report fewer flare-ups, less sinus congestion, and faster recovery from seasonal illnesses. And as emerging research continues to explore elderberry’s role in brain health and neuroprotection, the case for daily use only grows stronger.

Clean. Local. Trusted.

In an industry full of vague labels and synthetic fillers, Emilia’s approach is refreshingly transparent. No corn syrup. No dyes. No imported concentrates. Just real plants, real honey, and a lot of heart.

“Better-for-you should actually mean better,” Emilia says. “People deserve to know exactly what they’re putting in their bodies.”

Her commitment to quality, paired with her credibility as both a wellness expert and a mom, is winning over families far beyond Missouri. Through word-of-mouth, community events, and media buzz, her movement is spreading—and with it, the return of elderberry as a daily household staple.

Conclusion

Emilia Rizzuto isn’t selling a seasonal cure—she’s leading a return to nature with purpose and passion. Her teas, gummies, and honey products aren’t just shelf items; they’re trust-built tools for whole-body wellness. From joint support to daily energy, from immune strength to nostalgic joy, every product reflects Emilia’s belief that clean living should be simple and accessible.

In a world of confusing health choices, Emilia offers clarity. One berry, one bottle, one better-for-you brand—bringing the plant back into people’s lives, one family at a time.