June 18, 2025

Thrive Insider

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Are You Applying Your Moisturizer the Right Way?

When it comes to skincare, moisturizer is often considered the hero. It hydrates, protects, and keeps your skin looking supple and glowing. But here’s the big question: are you applying your moisturizer the right way? You’d be surprised how often this simple step in skincare routines gets overlooked or done incorrectly, which could mean you’re not getting the most out of your product.

Let’s break it down, step by step, to make sure your moisturizer works as hard as it can for your skin.

Why Moisturizing Matters

Before we get into the application process, it’s important to understand why moisturizing is essential. Moisturizers are designed to lock in hydration, repair your skin barrier, and provide protection from harmful environmental factors. Even if you have oily skin, skipping moisturizer can leave your skin dehydrated, leading to more oil production to compensate.

A good moisturizer does more than hydrate. It can help reduce visible signs of aging, protect sensitive skin, and even improve the efficacy of other skincare products in your routine.

4 Common Mistakes You Might Be Making

First, let’s address some of the most common mistakes people make when applying moisturizer:

  1. Skipping your moisturizer in the morning or evening: Moisturizer is a twice-a-day task. Morning application protects your skin throughout the day, while nighttime application locks in hydration for recovery.
    1. **Using the wrong moisturizer for your skin type:** Oily skin? Opt for lightweight, gel-based products. Dry skin? Reach for richer, cream-based formulas.
  2. Applying on dry skin: If you’re applying moisturizer on fully dry skin, you’re missing out. Damp skin helps lock in more hydration.
  3. Using too much or too little product: A dime-sized amount is typically enough for your entire face.
  4. Applying in the wrong order: Moisturizer should come after serums and treatments but before sunscreen.

Are you guilty of any of these? If so, no worries—we’ve got you covered.

The Right Way to Apply Moisturizer

Now, onto the step-by-step guide for perfect moisturizer application:

1. Cleanse Your Skin.

Start with a clean canvas. Use a gentle cleanser to remove dirt, oil, and makeup. A clean face allows your moisturizer to penetrate better and do its job effectively.

2. Tone (Optional).

If you use a toner, apply it after cleansing. Toners can help balance your skin’s pH and prep your face to absorb your moisturizer more effectively.

3. Apply on Damp Skin.

Here’s the magic trick! Don’t wait for your face to completely dry after cleansing. Damp skin is more permeable and allows moisturizer to “lock in” water more effectively.

4. Use the Proper Amount.

A dime-sized amount (or pea-sized for lighter products) is plenty. Overloading your skin can lead to clogged pores and wasted product.

5. Warm It Up.

Rub the moisturizer between your palms to slightly warm it up. This makes it easier to spread over your skin.

6. Pat, Don’t Rub!

Gently pat the moisturizer onto your face instead of aggressively rubbing it in. This prevents irritation and ensures the product is absorbed evenly.

7. Don’t Forget Your Neck!

Your neck is often overlooked but just as deserving of hydration. Apply any leftover product to your neck and even your décolletage.

Final Thoughts

Moisturizing is one of the easiest yet most impactful steps in any skincare routine. When done correctly, it can boost hydration, repair your skin barrier, and keep your complexion radiant. But applying it the wrong way could mean you’re missing out on all these benefits.